Legislative Update
Social Media Graphics, Social Media Strategy
Year: 2023
The legislative process can be complex and difficult to follow. In my role, I directed a comprehensive digital strategy aimed at maintaining audience awareness, involvement, and efficacy throughout the session.
Social Media Strategy
82,00+ DIGITAL IMPRESSIONS
6,000+ ENGAGEMENTS
7.5% ENGAGEMENT RATE
When creating the social media strategy for this project, I prioritized three key objectives:
Keeping our audience informed about significant legislative updates.
Ensuring accountability of legislators through our digital presence.
Engaging our audience in actively advocating for change.
To accomplish these goals, I created social media graphics, motion graphics, and engaging videos that prioritized accessibility and audience engagement
